Alle indlæg af schultzkrogshave

SEO for small businesses

http://searchengineland.com/6-local-seo-tips-small-business-183066

Advertisement… where to start?AdvertisementWhereToStart

  • Put business name, type of service and location in the page title
  • Don’t leave contact information just for the Contact page. Include basic business name, address and phone number information on every page of your website. This not only boosts SEO, but also makes it easier for a potential customer to contact or visit your business
  • On the homepage or the About Us section of your website, add a short “Welcome” video introducing the visitor to your business so they can see who you are and develop a level of trust with your business
  • If your business hosts photos on Flickr or videos on YouTube, you will also benefit from the opportunity to include a variety of keywords that link your content back to your business
  • Over half of consumers are interested in hours of operation, website address, and pricing information. Additionally, more than one in three consumers (38%) are looking for online reviews

SEO_stats

Lean startup

Lean startup is a method for developing businesses and products first proposed in 2011 by Eric Ries. Based on his previous experience working in several U.S. startups, Ries claims that startups can shorten their product development cycles by adopting a combination of business-hypothesis-driven experimentation, iterative product releases, and what he calls “validated learning“. Ries’ overall claim is that if startups invest their time into iteratively building products or services to meet the needs of early customers, they can reduce the market risks and sidestep the need for large amounts of initial project funding and expensive product launches and failures.

Read more